Posted on 2025-09-26

Overview of the Expertise Listing or Job Posting

I help businesses build purposeful brands and scalable growth strategies rooted in customer-centric thinking.

As a marketing consultant and coach, I partner with clients to:

• Position their brand with clarity and differentiation
• Build go-to-market strategies that drive visibility and revenue
• Align marketing with business goals for long-term success

I'm also a passionate speaker and workshop leader, known for turning complex marketing concepts into simple, actionable strategies. Whether you're launching a business, rebranding, or expanding into new markets, I provide the tools and frameworks to accelerate your growth—while keeping your customer at the center of everything you do.

(a) How many years of business or and/or other organizations experience do you have? and (b) What seniority level(s) do you have significant experience at?

  • 20+ years of experience
  • C-Suite level
  • Executive level
  • Director level
  • Manager level

What functional areas do you have experience in?

  • Consumer Marketing
  • Business-to-Business Marketing
  • Communications

What sectors / industries do you have significant experience in?

  • Business Services (i.e. consulting, advertising, IT services)
  • Processing and Manufacturing
  • Education
  • Information Technology and Electronics
  • Non-Profit / Charity

What types of products and/or services do you have significant experience with?

  • Consumer products - technology, electronics
  • Consumer services - digital / internet / communications
  • Business-to-Business Services
  • Business-to-Business Technology
  • Business-to-Business Products

What key barriers to growth / issues that businesses might face are you most able to help them with?

  • Market Intelligence & Business Strategies - domestic
  • Market Intelligence & Business Strategies - international
  • Consumer Marketing / Branding / Communications
  • Business-to-Business Marketing, Business Development, Channel Development
  • Launches - products, services, brands, companies
  • Sustainability (environmental, social) / ESG, EDI, Stakeholder engagement
Sherif Sherif

Passionate about leading customer-centric marketing strategies, scaling brands, and crafting integrated communications that connect, inspire, and deliver sustainable business impact.

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  •  Canada
  • CA$175.00  / hour