Overview of the Expertise Listing or Job Posting
I am a Full- Stack Marketer, knowledgeable in B2B, B2B2C, and Partnerships.
I'm A C-Suite & Sales-friendly Marketer whose strategies are pragmatic and whose disciplined approach to implementation ensures that actual output aligns to projections. I responsibly manage investment decisions for budgets of all levels. And, I collaborate with Sales to implement processes that optimize lead velocity and conversion rates and mitigate leakage.
I have extensive experience in SaaS, Professional Services, and FinTech/Financial Services where I specialize in:
- Strategy development & deployment
- Growth marketing
- Demand Generation (Digital & Offline)
- Brand building
- Communications & PR
- Partnerships
- Account Based Marketing (ABM)
I have thrived in emerging challenger, Fortune 500, and private equity environments. And, I have guided teams through the next level of strategic, operational, and cultural evolution including positioning for funding, and transitions before and after M&A.
(a) How many years of business or and/or other organizations experience do you have? and (b) What seniority level(s) do you have significant experience at?
- 20+ years of experience
- Executive level
- Director level
- Manager level
What functional areas do you have experience in?
- Administration
- General Management
- Consumer Marketing
- Business-to-Business Marketing
- Communications
- B2B sales / Business Development
- Project / Program Management
- International Business
What sectors / industries do you have significant experience in?
- Finance and Insurance
- Business Services (i.e. consulting, advertising, IT services)
- Non-Profit / Charity
- Other
What types of products and/or services do you have significant experience with?
- Business-to-Business Services
- Business-to-Business Technology
- Business-to-Business Products
- Other
List any "specialty" knowledge you have?
- International business
- Other